The campaign presents itself as ‘a virtual loudspeaker for a new generation of creative talents from across the continent’ and champions nine African artists working in fashion, film, music, literature and photography.
The Boiler Room sessions were held in Paris and London earlier this week and streamed live. Both shows had lineups that were off the scale when it came to an incredible mixture of both African and Western musicians. It celebrated the exciting creative kinship that has existed between the two over the years, a kinship which we reckon is producing some incredible music right now. Check out clips from both shows below.